Pulse magazine will present “Arti,” a show covering fashions from the 1960s to 2020, from 1 to 4 p.m. Friday in the Quad on the Edinburg campus.
“Arti” means decade in Danish and as the show advances, music from each period will be played from a playlist that the magazine staff created.
The show is part of Pulse Festival 2020, which will also feature four bands and food sales from student organizations.
The organization for this festival started around November 2019. Pulse was accepting entries from UTRGV students to participate in the fashion show. They recruited 26 students.
“At the time, it was 2019 and we were approaching the new decade,” said Lovette Sañez, Pulse’s social media editor and a mass communication junior. “I thought it would be convenient to … throw a fashion show in honor of the new decade.”
The magazine is collaborating with the thrift shops Ragz Revenge, located in McAllen, and Lazarus Vintage, in Brownsville. Representatives from these shops will be at the event. The show participants visited the thrift stores to buy and rent their clothes.
“The big, important thing about the fashion show is that everything is secondhand,” said sociology sophomore and model Rebekah Villanueva. “Nothing is from fast fashion. It’s all thrifted clothes.”
Villanueva will represent the ’90s category.
“Pulse is using [the festival] as an opportunity to let the community know that we are here, this is what we do,” Department of Communication Associate Professor Aje-Ori Agbese said. “When you think of student media, we tend to do a lot more media-related stuff, but this is a creative way, I think, of promoting not just people but an organization.”
Four local bands will perform before the fashion show: Honey Flowers, Wist, Yruama and TV Flesh.
Meanwhile, some UTRGV organizations will sell snacks. Attendees can buy vegan food, pastries and drinks from the Environmental Awareness Club. Other clubs plan to sell Hot Cheetos with cheese.
“It’s [Pulse’s] first-ever festival, so we’re really excited that we get to host something like this and that we get to let people experience something this awesome,” said Patricia Ramon, Pulse’s editor-in-chief and a mass communication junior.